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Archive for May, 2009

Written by Jonas Klit Nielsen

Yet again the talented Julian Smith, have made an entertaining video, which I just have to share with you.
The plot:
The talented frisbee pro Julian Sebastian, is going to throw his freesbe around the world in a world record attempt..
Thanks for entertaining us Julian…

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Written by Jonas Klit Nielsen

Last week I wrote the post “Target activates Facebook Fan Pages by giving”. Highly praising how Target has chosen to activate their Facebook Page.
Letting their fans determine which charities, one of their weekly donations should go to.
The result is now in for the campaign, delivered to me in an email from [...]

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Written by Tehneyat Waseem
Michael Pollitt has written an excellent article on guardian.co.uk about how some companies are promoting themselves by commenting on blogs for free, and how these companies differentiate themselves which can be seen through their methods, strategy and marketing style.
21m spam comments a day are tracked by the blogging protection system from [...]

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Written by Jonas Klit Nielsen
Olivier Blanchard has made a great blog post about how Social Media experts and gurus,  when confronted with the matter of ROI (Return On Investment) on social media, often turn to talking about a lot of important things, but they are not ROI!

To sum up the post – ROI is purely [...]

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Written by Jonas Klit Nielsen
This is a post asking for your input because this is the initial thoughts on what I call TribeSourcing. You might read the following and think: ‘What is he talking about? That will never work’ or ‘This is already fully established and just called something else’. But you might also think, [...]

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Written by Jonas Klit Nielsen
Yeaahhh – love to tell you that we have found another member to our Mindjumpers tribe.
Her name is Thilde and she is our first full time Project and Communication consultant.
We convinced her to move from Aarhus to Copenhagen to work at Mindjumpers, which practically means that she has to sofa surf [...]

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Written by Jonas Klit Nielsen
Target is right now showing excellent use of social media. They are using their facebook fan pages to let their fans decide which charity should get their donation. The campaign is called “Bullseye Gives”.

The American retail chain Target is already giving 5% of it’s annual income for charity, but for the [...]

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