Perfect Media Use in Alignment With the Target Audience – Mobile Marketing

Written by Christine Dissing
Christine is a guest writer on Mindjumpers’ blog: Christine works with mobile marketing at the Danish mobile marketing company Responsfabrikken. When Christine isn’t working she is finishing her master degree in Market Communication Management.
How do you communicate and deliver a serious message to teens, who are always on the go and [...]

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Quique the Head – Seeking a body

Written by Tehneyat Waseem

So everybody has been tuned in on Karen’s story, where a single mom from Denmark was looking for her baby’s father. After much criticism by media experts, Visit Denmark took the video off YouTube, and the director of Visit Denmark resigned. In any case, I came across this video, which made [...]

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Brand In Public – Seth Godin’s New Brand Reputation Management Tool

Written by Thilde Vesterby
Seth Godin’s company Squidoo recently launched a new reputation management tool called Brand In Public. The service provides an online dashboard that pulls together the latest news and conversation about a brand from sources such as Google Blogsearch, Google News, Yahoo! News, Twitter, BackType, Google Search Trends and Quantcast.

When (or rather [...]

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Climate Change – Blog Action Day 2009

Written by Thilde Vesterby

The most influential people of social media are probably the bloggers. They share news, videos, opinions, trends and have lots of devoted readers. A blog can reach a lot of people, but image what 14,000 thousands blogs can do. With Blog Action Day, Change.org found a genius way to use the [...]

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Submit Your YouTube Video to Climate Change

Written by Jonas Klit Nielsen

For those few people that might not know, this December in Copenhagen, Denmark, the United Nations Climate Change Conference 2009 (also known as COP15) will take place. Delegates to the conference are set to negotiate the successor to the Kyoto Protocol.
We at Mindjumpers, have been waiting in excitement to see [...]

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Global Wake Up Call – Copenhagen

Written by Jonas Klit Nielsen

On September 21st, over 1,500 events in 112 countries organized by TckTckTck partners and individuals like you will sound the Global Wake Up Call in cities, towns and villages around the world.
Here in Copenhagen it were at the center of the city at 6.12pm and the fantastic crew of Mr. [...]

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Viral Loop – How Much Are You Worth on Facebook

Written by Jonas Klit Nielsen
I admit it – I’m an old fashioned guy!
I didn’t grow up digitally. When I grew up I got my knowledge from plain ordinary books; you know a pile of paper with a cover and a back to hold the paper together.
I have always read a lot and in my [...]

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Blogging About Denmark

Written by Jonas Klit Nielsen

A lot of things have been said about Visit Denmark’s Danish Mother Seeking campaign, so I feel it’s time to move on. This might be a good time to get some positive stories about Denmark out in the world.
The official website Denmark.dk by the Ministry of Foreign Affairs of Denmark has [...]

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Loose For Good Campaign Fighting Hunger on Social Media

Written by Thilde Vesterby
At Mindjumpers we really love when companies use social media to raise awareness or money for a good cause. That is why we’d like to tell you about the one-day event that Weight Watchers are hosting today to fight world hunger.

The event Loose-A-Palooza is a one-day online social networking to help [...]

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Social Media Used the Right Way

Written by Jonas Klit Nielsen
In the middle of the Danish Mother Seeking hurricane it’s important to pay attention to somebody doing and using social media the right way.

This is not a post about Danish Mother Seeking – this is a Tribute to the people behind TwestivalCPH – Mark Jensen (@marks) and Kristoffer Solberg (@solberg).

We [...]

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