Posted in Branded Content, Branding, Social media, Tech, tagged Corporate communication, Follow me, Products and brands, Twitter on November 4, 2009 | Leave a Comment »
Written by Thilde Vesterby
On some corporate websites you will find a little widget with a blue bird holding a sign saying ”Follow Me”. More and more companies create accounts on Twitter – and according to the following information; that’s a very good idea.
A new survey created by the College of Information Sciences and Technology [...]
Posted in Branded Content, Social media, Social network, Tech, tagged App, Coke Zero, Dobbelganger, Evil twin, Facebook, Facebook App, Worldwide social networking experiment on October 9, 2009 | Leave a Comment »
Written by Thilde Vesterby
Ever wonder if you have a doppelganger? If there’s someone out there looking exactly like you? Well, with the new Coke Zero ‘Worldwide social networking experiment’ you might be able to find out. Coke Zero has created a Facebook app called ‘Facial Profiler’ which has the aim of finding people’s online lookalikes.
The [...]
Posted in Branded Content, Branding, Social Good, Social media, Social network, tagged Twitter, Ashton Kutcher, Kelloggs Cares, Kelloggs, Demi Moore, Feeding America, Social Media Campaign on October 8, 2009 | Leave a Comment »
Written by Tehneyat Waseem
We’ve previously written about Kellog’s facebook campaign to raise money for the ‘Feeding America’ program, supported by Aston Kutcher and Demi Moore. This week, a survey was made by Marketing company P&I (Promitions/Incentives) that Kellogg’s is the top brand across four super markets in London, despite strong challenges from Pampers and [...]
Posted in Branded Content, Branding, Innovation, Social media, Social network, Tech, tagged 'brandjacking', Brand Reputation Mangement, Brands In Public, Large brands, Seth Godin on September 29, 2009 | Leave a Comment »
Written by Thilde Vesterby
Seth Godin’s company Squidoo recently launched a new reputation management tool called Brand In Public. The service provides an online dashboard that pulls together the latest news and conversation about a brand from sources such as Google Blogsearch, Google News, Yahoo! News, Twitter, BackType, Google Search Trends and Quantcast.
When (or rather [...]
Posted in Branded Content, Social Good, Social media, tagged Social Good, Weight Watchers, Loose For Good, Fighting hunger, Good causes on social media on September 15, 2009 | Leave a Comment »
Written by Thilde Vesterby
At Mindjumpers we really love when companies use social media to raise awareness or money for a good cause. That is why we’d like to tell you about the one-day event that Weight Watchers are hosting today to fight world hunger.
The event Loose-A-Palooza is a one-day online social networking to help [...]
Posted in Branded Content, Branding, Social media, Social network, Tech, Viral Film, tagged Green Eyed World, Green Eyed World on YouTube, Katie Vogel on facebook, Katie Vogel on YouTube, Reality show, Reality show on YouTube on August 1, 2009 | Leave a Comment »
Written by Jonas Klit Nielsen
Reality show goes 2.0 on a YouTube channel integrated with facebook and becomes the first reality social interactive show and allows viewers to have an impact on the show and the very talented, young singer/song writer – Katie Vogel (damn she’s got a good voice).
The future of TV might be [...]
Posted in Branded Content, Social media, Viral Film, Web film, tagged Elf Porn Scandal, Gauntlet, YoutTube on June 18, 2009 | Leave a Comment »
Written by Jonas Klit Nielsen
Almost weekend – and time for some lite entertainment…
If you want your video to go viral on YouTube its no secret that sexy woman, porn and comedy works if they are executed well.
And in this case they are, in less than 2 days “Elf Porn Scandal Hits Gauntlet” reached more [...]
Posted in Branded Content, Social media, Viral marketing, tagged Ekstra Bladet, Jonas Klit Nielsen, Mindjumpers, Screen Cleaner, screen saver, ScreenCleaner, Screensaver, Sebastian Overgaard, Super Brian gør comeback, Super Brian Nielsen, Super brian screen saver, Super brian screensaver, Super Brian som side 9 pige, Wooha, Youtube on June 9, 2009 | 4 Comments »
Written by Jonas Klit Nielsen
We are finally ready to show you this little web film we made for a client.
The Danish tabloid paper Ekstra Bladet has had great success with making screen cleaners for mobile phones with their Page 9 girls, washing the screen. You can see one of them here:
[...]
Posted in Branded Content, Social media, Social network, Viral marketing, tagged Facebook, Facebook Pages, Target, Mindjumpers blog, IMRE, St. Jude on May 29, 2009 | 1 Comment »
Written by Jonas Klit Nielsen
Last week I wrote the post “Target activates Facebook Fan Pages by giving”. Highly praising how Target has chosen to activate their Facebook Page.
Letting their fans determine which charities, one of their weekly donations should go to.
The result is now in for the campaign, delivered to me in an email from [...]
Posted in Branded Content, Innovation, Social media, Social network, Viral marketing, tagged Bullseye gives, charity, Facebook, fan pages, Target, web 2.0 on May 13, 2009 | 3 Comments »
Written by Jonas Klit Nielsen
Target is right now showing excellent use of social media. They are using their facebook fan pages to let their fans decide which charity should get their donation. The campaign is called “Bullseye Gives”.
The American retail chain Target is already giving 5% of it’s annual income for charity, but for the [...]
