Blame Drew’s Cancer – Using Twitter to Beat Up Cancer

Written by Thilde Vesterby
Since Drew Olanoff was diagnosed with cancer in May 2009, he has blamed everything on his cancer – like losing his keys or misplacing his wallet – and who wouldn’t? Cancer is one of the most evil things I can think of. But for Drew, being diagnosed with cancer became an opportunity [...]

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A Danish Case on Social Media Crisis Management – Metro

Written by Thilde Vesterby
The Copenhagen Metro, in corporation with several sponsors, recently launched their annual short film contest, the prize of which is to have the winning film shown on screens throughout Metro stations in the Copenhagen area.
Mette Carla T. Albrectsen’s film, XY Anatomy of a Boy, won the audience prize, but the Metro [...]

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